Loveweld - Brand Illustrations

Loveweld is a US retailer that specializes in permanent welded jewelry, which is clasp-free and can be worn forever. To help customers understand this process, Loveweld wanted illustrations to guide them through each step. I created illustrations that are both functional and aesthetic, making them suitable for step-by-step explanations as well as standalone elements within their branding. The illustrations were applied across Loveweld's website, printed cards, and in-store signage.

In collaboration with Jones Studios, the design agency behind the project.